Why our clients choose us.
At Bower Wealth, we believe that great financial advice starts with a genuine relationship. We don’t sell products, we craft plans. We’re here to listen and to understand your life, your ambitions, and what financial security truly means to you. Only then can we build a plan that works.
We work with you
We combine decades of expertise with a deeply personal approach, guiding our clients through every stage of their financial journey,from building and protecting wealth, to planning for retirement and leaving a lasting legacy.
To give every client the clarity, confidence, and strategy they need to make the most of their wealth, today, tomorrow, and beyond.
Our Values
People First
Every financial decision is a human one. We listen before we advise.
Independent advice
Independent whole-of-market advice that puts you first.
Transparency Always
No hidden fees, no jargon, no surprises. Just honest, clear guidance.
Tailored to You
There’s no one-size-fits-all approach here. Your plan is built around your goals, not ours.
Built for the long term.
We measure success not in transactions, but in the lasting relationships we build with our clients.
Twenty years of putting clients first
When we were established in 2006, the financial services industry was not always known for putting clients first. Too many firms led with their product range. Too few spent real time understanding the people sitting across the table from them.
We set out to do things differently. A small team, a clear philosophy, and a determination to build something that clients would still want to be part of twenty years later. That is exactly what has happened.
Today, Bower Group employs more than thirty specialist advisers and around thirty support professionals. Our combined expertise spans financial planning, equity release, and residential mortgages. Whatever your financial situation, there is someone here who has helped people navigate it before, often many times over.
Twenty years. The same values. A team that has grown around them.
We have been advising clients since 2006. We are proud of how far we have come, and equally proud that the reason clients come to us has not changed at all.
Meet your advisers
Decades of experience across financial planning, wealth management, and client services. We’re a team that truly cares, not just about your portfolio, but about your future.
Ani Dey - Dip PFS, Cert CII (MP)
Independent Financial Adviser
Ani Dey is an Independent Financial Adviser with extensive experience across wealth management, retirement planning and pension consolidation. She works closely with clients to understand their long-term financial goals, helping them build personalised plans for their finances, whether that is for retirement or the near future. Ani takes a thorough, client-first approach, translating complex financial and pension rules into clear, practical guidance so that every client feels confident in the decisions they make about their future.
Koulla Kakouris - CeMAP, CeFA, CeRER
Senior Mortgage Adviser
Koulla Kakouris is a Senior Mortgage Adviser with broad experience across the mortgage market, from supporting first-time buyers taking their first step onto the property ladder, to arranging buy-to-let mortgages for landlords and sourcing solutions for high property value cases. Her breadth of experience means she is equally comfortable guiding a client through their very first mortgage application as she is structuring more complex lending for a growing property portfolio or a higher-value purchase. Whatever the situation, Koulla takes the time to explain every option clearly, so clients feel confident about the decision they are making.
Maxine Tanner - DipPFS, Certs CII (MP & ER)
Equity Release Adviser
Maxine Tanner is an Equity Release Adviser who provides whole-of-market advice, ensuring every client receives recommendations based on the full range of products available rather than a limited panel. This independence allows Maxine to focus entirely on securing the best possible outcome for each client’s individual circumstances. She takes the time to understand what matters most to the people she advises, whether that is releasing capital to support family, funding home improvements or simply enjoying greater comfort in later life.
Andrew Card - IAC CeMAP CeRER
Private Client Adviser
Andrew is a Private Client Adviser with nine years at Bower, following many years at Coutts. He guides clients with substantial assets through releasing equity from their property with care and complete discretion. From higher value homes to high earning professionals, he brings a calm, considered approach and the experience to handle even the most complex arrangements, so every client feels genuinely well looked after.
Leadership and Management.
Decades of experience across financial planning, wealth management, and client services. We’re a team that truly cares,.
Geoff Charles
Chief Executive Officer
Geoff founded Bower Wealth 20 years ago with a simple but powerful belief: that when it comes to wealth, financial protection and legacy, nothing beats a genuine connection with the people you are advising. With two decades of leadership in financial services, Geoff sets the vision and culture that runs through everything Bower Wealth does, ensuring every client feels valued, heard and supported.
Andrea Rozario
Chief Commercial Officer
Andrea brings a wealth of strategic and commercial expertise to Bower Group, where she has spent the past 12 years, driving the firm’s growth while ensuring the client experience remains at the heart of everything it does. She is the former Director General of the Equity Release Council and has a distinguished background in financial services, with a passion for making high-quality financial advice accessible to more people.
Mark Draffan
Operations Director
Mark plays a pivotal role in shaping the direction and standards of Bower Group, where he has spent the past 10 years, working across teams to ensure every client receives an excellent standard of service. He balances this with a close focus on regulatory compliance, making sure the business operates to the highest standards while keeping the client experience front and centre.
Peter Jones
Board Adviser
Peter is our Wealth Board Advisor and an experienced Independent Financial Adviser, who served on the Financial Conduct Authority Regulatory Decisions Committee from 2019 to 2025.
Mark Glithero
Training and Competency Manager
Mark is a qualified Independent Financial Adviser and our Training and Competency Manager, developing and supporting our advisers so every client receives clear, dependable guidance.
Paul McDermott
Technology & Security Manager
Paul is our Technology and Security Manager. Across 15 years with the firm he has kept our systems reliable and every client’s information safe and secure.
Shaylee Brooker
Finance Manager
Shaylee is our Finance Manager, with nine years at Bower overseeing our finances and accounts with great care and accuracy.
Nicola Dorr
Client Services
Nicola has been with our Client Services team for nine years and is often the first person you speak to, keeping things running smoothly and keeping you informed every step of the way.
Adrian Hawkins
Quality Assurance Manager
Adrian is our Quality Assurance Manager, at Bower since 2021 with nearly 14 years at the Financial Ombudsman Service. He reviews the advice clients receive to keep standards high.
Sharon Lewis
Customer Services Manager
Sharon is our Client Services Manager and has been with Bower since it began in 2006, making sure every client enjoys a smooth experience.
Why Clients Choose Bower Wealth
A dedicated adviser who gets to know you personally
Holistic financial planning from investments and pensions to legacy and protection
Full fee transparency from day one
Regular reviews to keep your plan on track as life evolves
Authorised and regulated by the Financial Conduct Authority
Why choose Bower Wealth?
Trusted service award winners.
We pride ourselves in our personalised approach to helping you make your money work for you. We’ll discuss your financial goals and how we can help you get there with our tailored advice. Lets make sense of your finances and help you put a plan together
- Independent
- Personal Planning
- Built Around Your Goals
- Lifelong Relationship
Before undertaking any work on your behalf, we will always inform you in writing of the cost. You will then be free to decide whether you wish to instruct us. Our fee structure will be dependent on the complexity of your situation and the work you wish us to undertake. Initial meetings are offered at our expense and without obligation. Please ask for a copy of our Client Agreement which contains details of our typical fees.
Investment involves risk. The value of investments and the income from them can go down as well as up and you may not get back the amount originally invested. Past performance is not a guide to the future. The value of current tax benefits is subject to change.